Selected Shopify work
Shopify storefront work you can inspect
Three different stores. Practical work on the pages and interactions shoppers use to choose and buy. These projects demonstrate Shopify implementation; we keep storefront results separate from unverified organic-growth claims.
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CameraHaus: product information and cart logic
Relationship: Shopify storefront development and continuing revisions recorded as completed Strata projects. Strata built and maintained custom collection/product templates, product tabs, related-product sections and the cart/freebie flow.
The implementation checks freebie eligibility and availability, gives asynchronous feedback and supports the route from browsing to the cart. Those details matter when the shopper needs to compare equipment and understand the offer.
Reported six-month storefront results: add-to-cart +82%, checkout starts +62%, and average order value +31%.
Founder-reported figures cleared in August 2026. The accessible source does not reconcile the exact baseline dates, instrument, activity counts versus rates, traffic mix or causal contribution. They are storefront results, not Shopify SEO uplift or a controlled conversion experiment.
Who Cares Why Not: a custom storefront the team can edit
Relationship: Shopify store development recorded as a completed Strata project, followed by revision work. Recorded implementation includes custom navigation, collection browsing, product options/availability states and editable merchandising sections.
The handover includes editor guidance. An August audit/revision theme remained unpublished in the accessible notes, so we do not present every later code change as live customer-facing work.
The accessible record does not establish an SEO retainer or an organic sales improvement. This is named implementation proof.
Wicked Heathens: browsing, product selection and cart feedback
Relationship: Shopify theme development recorded as a completed Strata project. The handover records product media/variants, mobile collection filters and sorting, predictive search, quick-view interaction and asynchronous cart quantity feedback.
The scope also includes editable settings and client handover guidance. These are concrete implementation capabilities; no reconciled conversion, revenue or organic-growth metric is available for this project.
Implementation evidence: April–May 2026 theme phases and handover, supported by the project record. A current public storefront domain/capture was not verified, so no guessed store link or screenshot is shown.
What this means for your store
If search research identifies a missing product template, collection explanation or buying-path correction, we can work in the theme that has to deliver it. The SEO scope and implementation scope can reinforce each other without becoming the same service.
Dean owns strategy and final review. Named project work establishes experience; the pilot for your store establishes the actual scope, implementation responsibilities and evidence to review.
Start with your website and the problem you want to solve.
Dean leads strategy and final review from the Philippines, working remotely with businesses and established stores internationally. Specialists can support scoped production and implementation; Dean remains accountable for the work.
Free check → explicitly scoped paid pilot → continuing work after review.